A thriving network of startups, mentors, investors, and partners driving
innovation across Pakistan
Superior University aims to nurture entrepreneurship in line with its ethos of creating “job creators rather than job seekers.” Through its Superior Entrepreneurship Education Model (SEEM), the university emphasizes empowerment and innovation, equipping students with practical skills and an entrepreneurial mindset. SEEM, implemented through the Entrepreneurial Teaching and Training Program (ETTP), adopts the tetra helix model—integrating government, industry, academia, and community—to build a dynamic entrepreneurial ecosystem. This practice-based model develops entrepreneurial leaders capable of driving social and economic impact.
Determining the goals for the course will clarify what students to learn and accomplish. Having these course goals in mind will then help to make decisions about the course, what will be the learning outcomes, which content to include, which teaching methods to use, and what kinds of assignments and exams are appropriate. ETTP formulated these goals in the close liaison of the department because program learning outcomes are different from the program to program.
Capacity-building is the process of developing and strengthening the skills, instincts, abilities,
processes, and resources that organizations and communities need to survive, adapt and thrive in a
fast-changing world. This program enables institutes and their leaders to develop competencies and skills that can make them more effective and sustainable, thus increasing the potential for solving problems. Therefore, ETTP organizes the Coach Capacity Building Program in every session with a lot
of innovation and creativity. The purpose of CCBP is to empower its coaches in developing an
entrepreneurial mindset and teaching skills in key areas of their expertise. Moreover, this program
empowers and enables faculty to practice entrepreneurship and lets them guide students to establish self-owned businesses to increase their contribution to our economy.
ETTP Impact 2016-2024
Our Social and Economic Impact 2016-24
The ETTP Booklet highlights Superior University’s Entrepreneurial Teaching & Training Program—an initiative that nurtures innovation, creativity, and business acumen among students and faculty. It showcases the journey from idea generation to successful startups, featuring impactful projects, mentorship programs, and entrepreneurial forums that drive meaningful social and economic change.
The Poster Exhibition serves as a mid-term evaluation for students to present and refine their startup ideas. It combines critical feedback from evaluators to enhance students’ entrepreneurial skills and improve their business concepts. In particular, the students display their business model on a poster to reflect the entrepreneurial training on startup ideas and their implementation. The students present their ideas visually, and our enthusiastic team of highly trained coaches helps the students prepare their pitches to offer their ideas professionally
The Superior entrepreneurial forum aims to gather successful and inspiring entrepreneurs to share their success stories, consistency of efforts, motivation, challenges, and strategies to overcome those challenges with our potential entrepreneurs. Entrepreneurs share their insights and experiences about technological innovation in the high-tech industry. ETTP CMACED organizes an Entrepreneurial forum for young entrepreneurs of Superior University and startups from all over Pakistan. It serves as a motivational/inspirational tool for our students to transform their novel dreams into reality.
The rocket pitch competition is designed to evaluate the feasibility, potential, and readiness of startup ideas of students. It serves as a filter to identify high-potential startup ideas and ensure only the most promising startups move forward for the final screening round.
Industry experts Engaged
Startup ideas evaluated
